Times are changing, and so is everything with it. Google Analytics is a service offered by Google that helps website owners track website traffic and how users interact with their site amidst other functions. Universal Analytics (UA) was launched in October 2013 and has been in use ever since then. However, technology has improved and… Continue reading GOOGLE ANALYTICS 4 (ADAPTING TO THE FUTURE)
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How to Setup Google Analytics 4 For New and Existing GA Users
GA4 is a web analytics platform which helps businesses see and adapt to user behavior on their websites and apps. GA4, formerly known as the Google App + Web property, is the updated version of older analytics programs viz. Universal Analytics. As a program, GA4 is a lot different than its predecessors in Google Analytics.… Continue reading How to Setup Google Analytics 4 For New and Existing GA Users