A Strategy Dashboard Is… …A key tool for professionally presenting data! In our first blog on the topic, found here, we discussed the major components of a successful Strategy Dashboard. In this blog, we will go over a few examples of dashboards we use with our clients. Your company’s executive...

What Is a Strategy Dashboard? Within, and sometimes outside of, your company, individuals will have to make important decisions about how they invest their money and resources. Within the company, managers and even board members will decide how to allocate their budgets based on key performance data. Outside of the...

Entrepreneurs and businesses have real reasons to center their business model around eCommerce. With consumers spending much of their day online, especially since the beginning of the pandemic, eCommerce has become the primary source of sales revenue for businesses from all sectors of the economy. However, generating online sales is...

The old adage goes ‘it costs more to add a new customer than it costs to retain an old one.’ As much as I hate cliches, I must admit the value of this particular one. Those with experience in sales and finance know intimately about the cost-benefit relationship of adding...

“Server maintenance” may not grab any exciting headlines, but staying on top of your servers will keep your business performing through changes in trends and disaster scenarios. Servers are usually the specialty of technical experts specialized in coding and software. However, entrepreneurs and those on the business and marketing side...

Why staying connected to your users is so important with a mobile app For entrepreneurs building business through a mobile app, staying on top of mind for customers remains a priority long after launch, and even after a customer has already downloaded your app. Yes, giving the down loader access...

Why do we need website maintenance? You have a website, they have a website – in 2021, almost every business has a website. And many businesses have had websites since the early 2000’s, even the 90’s. However, websites are good for more than just selling products and relaying information to...

So, you’ve created a mobile app! Congratulations. Mobile apps are a terrific way to connect with users through their smartphones or tablets. By inculcating your app with desirable features related to your business, you can keep users engaged with your company via the mobile app for years to come. However,...

Beauty apps belong to a niche market of beauty services. Traditionally, beauty services businesses serve customers at physical locations like boutiques, salons and spas. Customers make appointments at these physical locations, and the businesses benefit from word-of-mouth promotion from satisfied customers. However, as mobile apps have become ubiquitous and custom...

As an entrepreneur interested in building your own app, you may be excited to dive straight into the app development process. However, before you can play around with any beta versions of your app you will have to undergo a planning and modeling process for the mobile app called prototyping....