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Carving Out a Niche with Confidence: Step-by-Step Marketing for a Startup

Carving Out a Niche with Confidence: Step-by-Step Marketing for a Startup

The process of starting a business presents both great opportunities and roadblocks. When planning a new company or business, you...
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The Software Behind Dating Apps: Why to Play Cupid for Prospective Valentines

The Software Behind Dating Apps: Why to Play Cupid for Prospective Valentines

In the age of Covid-19 more adults are single and seeking relationships – and more involved relationships at that –...
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A Guide to Mautic: A Smart Marketing Automation Tool for Email Campaigns

A Guide to Mautic: A Smart Marketing Automation Tool for Email Campaigns

In the last blog, we discussed the ways SMTP platforms like Sendgrid can help you distribute mass emails to a...
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The Benefits of Integrating a Mass Email Platform like SendGrid with Your Custom Software Application

The Benefits of Integrating a Mass Email Platform like SendGrid with Your Custom Software Application

It doesn’t matter what type or size of business you run, sending bulk emails can be a beneficial tool for...
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Using Facebook Pixel for Strategic Marketing: Pixel How-To Blog pt. 2

Using Facebook Pixel for Strategic Marketing: Pixel How-To Blog pt. 2

Let’s say you want to use Facebook ads to promote your brand. As a popular social media platform for certain...
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How to Setup Google Analytics 4 For New and Existing GA Users

How to Setup Google Analytics 4 For New and Existing GA Users

As we touched on in the first blog on Google Analytics 4, GA4 is a data analytics software which helps...
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Decoding the Differences Between Google Analytics 4 (GA4) and Universal Analytics

Decoding the Differences Between Google Analytics 4 (GA4) and Universal Analytics

What is the New Google Analytics 4? As someone who works in the tech space, you may have heard the...
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Pixel Technology pt. 1, an Overview

Pixel Technology pt. 1, an Overview

What is Pixel Tracking? If you work in the tech industry, you may have heard your coworkers throw the term...
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Building a Custom Software for the Healthcare Sector

Building a Custom Software for the Healthcare Sector

INTRO/BACKGROUND: There may never be a time where remote, digitized healthcare is more clearly in demand. As the pandemic rages...
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How a Small Business Can Prepare Itself for Christmas Shopping Season

How a Small Business Can Prepare Itself for Christmas Shopping Season

The time is finally here – the height of the holiday season is in full effect, Christmas is just a...
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Geofencing Technology and Custom Software Development

Geofencing Technology and Custom Software Development

Geofencing and Software In previous blogs, we discussed What is Geofencing, and what is Geofencing digital marketing and how we...
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Geofencing Marketing – A Smart Way to Target Local Customers

Geofencing Marketing – A Smart Way to Target Local Customers

What is Geofencing Marketing? We discussed the basics of “Geofencing” in our last blog. Geofencing is not one tool, per...
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What  Geofencing is and How It Can Benefit You and Your Business

What Geofencing is and How It Can Benefit You and Your Business

What is Geofencing? Geofencing is a software concept with many modern-day applications in technology. The term “Geofence” in technology describes...
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Office Culture and Work From Home: Difficulties in Workplaces During the Pandemic

Office Culture and Work From Home: Difficulties in Workplaces During the Pandemic

It’s no secret that working from home is difficult. Add to that the stressors of the pandemic: the uncertainty of...
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Custom Software as a Tool for Covid-19 Compliance

Custom Software as a Tool for Covid-19 Compliance

With the current rise in Covid-19 cases not likely to stop any time soon, businesses have to adapt to the...
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